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College Radio Station to Undergo Major Changes?

The university is considering making major changes to the college radio station. Changes would include an expansion of the station’s broadcasting range, which would allow the radio’s programming to reach nearby towns. One goal of the plan is to attract more students to apply to its communications program. Another goal is provide the university with an extra source of revenue. University officials expect the enhanced radio station to significantly increase the number of listeners, which will in turn encourage businesses to place commercials on the radio.

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The woman supports the proposal described in the article. Explain why she thinks it will achieve the university’s goals.

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